The Source of Truth in an Age of Disinformation with Santiago Lyon

Please join us for our first Digital Irish event of 2024 at Bank of Ireland NYC Hub, 2 Grand Central Tower New York, NY 10017, on Thursday January 25th from 5:30pm.

Our fireside chat is with Santiago Lyon, Head of Advocacy and Education at Adobe. A renowned expert in the field of authenticity and truth in the media, Santiago has more than 35 years of photo journalism experience, holding high-profile roles at Reuters, the AP, and now Adobe, where he leads advocacy and education efforts for the Content Authenticity Initiative. 

In this new world of seemingly never-ending deep fakes and AI innovation, Santiago is part of a group of major media and technology partners building a system to provide provenance and history for digital media, giving creators a tool to claim authorship and empowering the audience to evaluate whether what they are seeing is real and trustworthy.

Don’t miss this opportunity to engage with Santiago and other industry leaders, while learning more about the evolution of ethical and genuine narratives in the digital realm.

We’ll also hear from founders of Irish Startups Hubli and M3ter during our lightning pitch segment as they discuss what they do and how they’re conquering the US market!


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